Taltz sales video

Plaque psoriasis affects nearly 1 in 33 adults in the U.S. That translates to roughly 7.5 million U.S. adults. People with plaque psoriasis often experience significant social, emotional, and psychological stigma, which can affect daily life, relationships, self-esteem, and even medical care. At Edelman, we were asked to address these stigmas in a long-form patient testimonial video that lives on the Eli Lilly website.

Meet Perry and his lovely wife, Helen.